Here are some of our "Big Picture" Stories.
This billboard was created during a series, entitled the People of Mosaic. Though the aim was to highlight the series, the final idea morphed into a branded story the organization felt was worthy of repeatable use.
SEE THE SERIES VIDEO
We took the title for this series and pressed into the word everyone. After some complicated tie-ins and creative reasoning skills we turned towards Google as the best archetype for the story we wanted to tell.
SEE THE SERIES VIDEO
The organization this was created for prides itself on its multiethnic identity and accomplishments. This colorblind test logo was aimed as an antithesis to the idea of "not seeing color".
We wanted to move away from the typical happy holidays message so we took the title of the series, Searching for Christmas, literally and made Christmas easy to find. Most people had trouble finding the tenth word. Who knew myrrh was spelled with two R's.
When an organization makes the claim, "we're still here," the word here can mean a lot of things.